Ploom AURA - the slimmer, smarter, smoother way to enjoy heated tobacco
Ploom AURA is crafted from premium materials to fit your palm, pocket or purse. It’s the stylish and considerate way to rekindle your tobacco rituals.
The next generation in heated tobacco pleasure, Ploom AURA balances beautifully, thanks to its sleek curves. It comes complete with customization capabilities too.
Ploom AURA is heated tobacco pleasure personified.
No need to rush your rituals with Ploom AURA
Unlimited puffs for up to five seamless pleasure-filled minutes per session* is Ploom AURA’s promise. Embrace the simple sensation of sliding open the device and inserting your favorite Sobranie blend. Ploom AURA is ready to deliver toasted tobacco notes and taste-enhancing, agreeable aromas in only 25 seconds.**
Ploom AURA’s powerful battery pack means you are ‘good to go’ for the whole day on a full charge. Relish the consistent taste and meaningful moments of tobacco pleasure Ploom AURA puts at your fingertips.
Tailor your tobacco rituals with Ploom AURA
Your tobacco pleasure preferences are as individual as you are. Ploom AURA puts you in control. Pair Ploom AURA with the Ploom App on Bluetooth and tailor your tobacco pleasure to suit your taste.
Adjust the intensity setting for a longer, smoother session or make it shorter and more intense - the choice is yours.
Once your Ploom AURA is paired with the Ploom App, you can tailor your taste settings, log into your Ploom Club account and even switch into Battery Saver mode.
Slimmer, smarter, smoother
Ploom AURA’s sleek silhouette, seamless surface and satin-finish frame make handling a pleasure. The new device comes in four classic colors: Jet Black, Lunar Silver, Rose Gold or Navy Blue.
Ploom AURA is designed for pleasure and built to last from premium materials. Keep it classic, or style it your way from a vibrant collection of front and back panels. Add a carry case to your collection and transport your Ploom AURA tobacco pleasure with you wherever your day takes you.
No smoke, no ash, no fire
Ploom AURA’s controlled smart HeatFlow technology heats tobacco to the optimal temperature without burning, so there is no smell of smoke in the air around you. And it emits less tobacco smell than cigarettes, making it more suited to indoor use and less intrusive to those around you.***
With Ploom AURA you can enjoy your tobacco moments in more personal and social settings.
Ploom AURA - amplifying your moments of heated tobacco pleasure
Sobranie has a tobacco blend to suit your tastes. Choose your flavor sensation from true tobacco, menthol, flavor intense crushable capsules or fruit flavors.
Together, Ploom AURA and Sobranie deliver the rich tones and true taste of tobacco from first puff to last.
Try Ploom AURA
Amplify your tobacco pleasure with Ploom AURA.
* In default heating mode. With four heating modes, activated easily through the app, you can tailor the intensity and duration of your tobacco moment. Along with the default Balanced setting, there are three others to choose from. Intense – for an intense experience in a shorter time. Smooth – for a longer session. And Battery Saver – for lower battery consumption due to a shorter 3-minute session setting.
** 25 seconds for all heating modes except "Intense" (30s)
*** Comparison vs cigarette smoking. Based on a sensory panel testing comparing the tobacco odor intensity of cigarette smoke and the vapor from representative samples of Ploom AURA tobacco sticks.
Based on an odor sensory assessment by a paired comparison test referred to JP Standard (JIS Z 9080 5.2.2). The 18 panelists are trained according to JP Ministry of Environment Notification No.63. The panelists compared the tobacco odor intensity from air that has been exposed with Ploom AURA representative heated sticks (RX3-F, LX6-F, FBRL2-F and GF2CT-F) vs cigarette smoke (Winston Blue).
