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WHAT IS HEATED TOBACCO?

An Innovative Alternative to Smoking

If you're an adult smoker interested in an alternative to cigarettes with the potential to reduce risk¹, you may want to try heated tobacco as a new option. Ploom uses unique technology to heat tobacco instead of burning it for a genuine tobacco taste sensation that's smoke free, more considerate of those around you, and has reduced-risk potential¹ compared to smoking cigarettes.

WHAT ARE THE BENEFITS?

Reduced-Risk Potential

Ploom is ideal if you’re looking for a modern way to experience a rich and intense tobacco taste with reduced-risk potential compared to smoking.¹

90-95% reduction on average in 9 toxic substances¹
  • Reduced Risk Potential Ploom X Advanced is an innovative heated tobacco product which we believe has strong potential as a reduced-risk product compared to smoking cigarettes.
  • 90-95% reduction Ploom X Advanced shows, on average, a 90-95% reduction in the levels of 9 constituents recommended by the World Health Organization (WHO) for reduction in cigarette smoke.
  • No tobacco product is safe Important: This does not mean that use of Ploom X Advanced is safe or eliminates health or addiction risks associated with tobacco use. No tobacco product is safe.
Discover the Science behind our product

What's the Difference?

Our handy chart below will help you understand the differences between heated tobacco vs. vaping vs. smoking.

Learn More
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HOW DOES IT WORK?

Inside the Ploom Device

The unique HeatFlow technology inside Ploom is optimized for air flow, gently heating the tobacco stick from the outside to minimize charring and deliver rich tobacco taste. It sustains the optimal temperature throughout your session, for ultimate tobacco pleasure from the first puff to the last.

DISCOVER OUR PRODUCTS

Explore The Ploom Portfolio

Browse our range of Ploom devices and accessories to enhance your heated tobacco experience.

Discover Ploom X Advanced

Ready for a truly unique heated tobacco experience?

Ploom X Advanced is a unique combination of rich taste, refined heating technology, and personalized style – all coming together to deliver ultimate heated tobacco pleasure from the first puff to the last.

Shop Devices

Ploom X Advanced

Ploom X Advanced devices: Navy Blue, Gold, Silver, Slate Grey, Black
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Ploom X Advanced Starter Bundle

Ploom X Advanced starter bundle: Black Ploom device, Azure, Purple, Gold, Baize Sobranie sticks
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Sobranie Mix and Match 10 Packs

Sobranie Mix and Match 10 packs - Amber, Gold, Silver, Azure, Amarillo sticks
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Shop all our products
Discover Our Flavors

Ready to experience Ploom for yourself?

Try Ploom X Starter Bundle

Shop our Starter Bundle now and get everything you need to begin your heated tobacco journey at home!

Shop Starter Bundle

Discover More About Heated Tobacco

4/22/2025 - 3 mins read

History of Heated Tobacco

Read this Article

4/22/2025 - 3 mins read

Where Can I Use Heated Tobacco?

Read this Article

4/22/2025 - 3 mins read

Beginners Guide to Vaping

Read this Article

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¹ Based on available machine-measured data comparing 9 harmful constituents recommended for reduction in cigarette smoke by the WHO measured in smoke of a standard reference cigarette (1R6F) and the vapor from Ploom X Advanced.
 
² Comparison vs. cigarette smoking, based on sensory testing comparing odor intensity in air after generation of smoke of Winston Blue cigarette and vapor from Ploom X Advanced (Rich, Fresh and Berry Fresh). The testing were performed with a panel of 12 assessors by external laboratory in Germany. All panel members are selected and trained according to DIN EN 13725:2003. SRA science studies conducted on Ploom 3.0 with Ploom 3.0 stick (non metalized CP)
 
³ Comparison vs. smoking. SRA science studies conducted on Ploom 3.0 with Ploom 3.0 stick (non-metalized CP).
 
⁴ Comparison vs. cigarette smoking, based on sensory testing comparing odor intensity on human hair/100% cotton exposed to smoke of Winston Blue cigarette and vapor from Ploom X Advanced (rich, fresh and berry fresh). The testing were performed with a panel* of 12 assessors by external laboratory in Germany. All panel members are selected and trained according to DIN EN 13725:2003. SRA science studies conducted on Ploom 3.0 with Ploom 3.0 stick (non metalized CP).
 
⁵ Comparison vs. cigarette after use, based on color comparison of teeth exposed to smoke of Standard reference cigarette (1R6F) and vapor from Ploom X Advanced (Rich, Fresh and Berry Fresh). Exposure was conducted in our internal laboratory and color measurement was conducted by external laboratory in Japan. Bovine teeth were used for this study with reference to ISO 28399. SRA science studies conducted on Ploom 3.0 with Ploom 3.0 stick (non metalized CP).

Are you over 18?

Only existing adult smokers in the Azerbaijan are permitted access to this website and to Ploom products.

Ploom products are not smoking  cessation aids, and like all tobacco products, are not risk free.

Our sticks, for use in combination with Ploom devices, contain tobacco and nicotine. These products are not risk free and are intended for existing adult smokers or vapers only. Please note, we will need to confirm your age during the checkout process.

For more information please visit the Terms of Use page.

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